About

ABOUT ME

For more of where I've been and what I've done, visit: https://www.linkedin.com/in/lexidrakeharper

I’ve written about many things. More importantly, as a copywriter, I’ve written about many things to many types of people. I’ve enticed travelers to fly American Airlines. I’ve bullied countries into choosing Bell Helicopter. I’ve woo-ed many looking for love at match.com. I’ve made people hungry for la Madeleine’s Caesar salad and drool over their desserts. I’ve helped people keep track of their car maintenance on pepboys.com. I’ve spoken to people who need batteries, ride the Greyhound bus, eat at Pappadeaux, need Lasik surgery, even people who eat taquitos at 7-11. I’ve reached these people in store, on the internet, the radio, through email, text, Facebook, twitter and more. Even won an Addy and a few other awards along the way.

 

I’ve been writing copy for 15 years now and I still love it. I got my start, believe it or not, in design school. I graduated from the Communication Arts program at UNT as a copywriter and went on to agencies like Temerlin McClain, March1st, match.com, Slingshot and Chase. I live in Dallas with my awesome husband and our two crazy, beautiful children.

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